Welcome to WBMfitnessLLC (willmoorefitness.com)
Hi, I’m Coach Will Moore, a highly respected strength and conditioning coach, certified nutritionist, personal trainer, and life coach with over three decades of experience in fitness, leadership, and public service. As the founder of WBMfitnessLLC, I specialize in creating transformative fitness, nutrition, and longevity programs tailored to individuals, elite athletes, and high-achieving professionals.
My journey began with a near-death experience, where an off-duty firefighter saved my life. This pivotal moment ignited my passion for service, leading to a 25-year career as a certified firefighter and police officer. Upon retiring, I dedicated myself to empowering others through health and fitness, earning multiple advanced certifications in strength training, mobility, nutrition, and more.
What I Offer
At WBMfitnessLLC, I go beyond standard training by designing personalized programs to transform your health and change your life. Whether you're an individual seeking a lifestyle change or an elite athlete striving for peak performance, I provide customized, in-person and virtual training programs to meet your goals.
Each program incorporates dynamic exercises such as:
I also provide nutritional guidance and life coaching to complement your physical training. My programs are rooted in lifelong principles to help you build and maintain your ideal body composition while instilling the confidence to push beyond what you thought was possible.
Why Choose Me?
As an ISSA-certified fitness professional, I will:
My coaching philosophy, summed up in my motto, "Only one person can stop you!" reflects my belief in determination and perseverance as the keys to success.
A Legacy of Excellence
My experience spans training Olympic hopefuls, Division I, II, and III athletes, high school champions in all sports. With a combined social media following of over 100,000, I’ve inspired thousands with my fitness expertise, leadership insights, and personal stories.
Driven by faith, discipline, and the pursuit of excellence, I’m committed to helping you look, feel, and perform your best—and enjoy the journey along the way.